![](http://www.blackchalk.ca/site_2012/wp-content/themes/blackchalk/resources/portfolio/client_logos/virgin.png)
Virgin Mobile – Pride Toronto
The Virgin Mobile custom double decker bus was transformed into a float for the Toronto Pride Parade. Female models wrapped in red branded “caution tape” and male models with body painted Virgin Mobile logos on their chest walked in the parade while handing out festive red and white leis. Projecting dance music and confetti cannons, the float was a huge hit amongst all the parade-goers and one of the highlights of the summer!