I once had a professor who would write on a blackboard in black chalk. The obvious question was “who can possibly read what you are writing?” His reasoning was that he didn’t want his students copying directly from the board. He wanted us to develop an understanding of what he was trying to teach us. To experience his lessons, not just hear them. At Black Chalk Marketing we believe that events are no different. Events are a way of feeding information to an audience through the live experiences, not just words on a chalk board. We know that the messages and lessons that mean the most, the ones that stay with us are the ones we truly understand because we have experienced them ourselves. This is the foundation from which we begin our creative development. To create programs that engage, captivate and that have lasting meaning for everyone involved.